Great branding is not about getting people to think well about you – it is about getting people to think well about themselves. This is a powerful concept, and is the mantra of Bruce Turkel, founder and CEO of Turkel Brands, a full-service,
Break Through 5 Roadblocks to Growing Your Business
What keeps many businesses from growing? In larger companies, it is often maturing markets and inflexible organizations that dampen growth. Closely held and entrepreneurial companies, on the other hand, are built for growth. They operate in a world
Look Up: A Poem That Will Inspire You to Put Down Your Smartphone
In private and in public, we're glued to our smartphones — often at the expense of having a conversation with real human beings in front of us! In fact that was one of the motivations behind the development of Google Glass by Sergey Brin. Brin asked
Different: Escaping the Competitive Herd
Youngme Moon of the Harvard Business School created this video introducing her new book, DIFFERENT, an intimately drawn meditation on the meaning of business differentiation. She teaches one of the most sought-after courses in the school's
The Hard Thing About Hard Things
“The hard thing is not setting a big hairy audacious goal. The hard thing is laying off people when you miss the big goal. The hard thing is not hiring great people. The hard thing is when those great people develop a sense of entitlement and start
Can a Company Have Co-CEOs?
Co-founders, family-owned businesses, and professional service firms often have this arrangement. There can only be one real head of the company, no matter what title each person has. If employees aren't clear about who's going to make key final