When people say “business coach,” you might immediately picture salesy motivational speakers, an uncomfortable conference room, and equally dismal refreshments. But business coaching can be the single greatest investment you make in your career or business.
What Is a Business Coach?
It’s important to understand what a business coach does. Many leaders confuse executive/business coaches with consultants. Believe me, they’re not the same thing. A consultant will come into your business and work with you regarding a single issue in which they have a level of expertise. That can be very helpful. But that’s not what a business coach is all about.
A business coach examines your whole organization, and “gets under the hood” to see how things run. After considerable observation, a business coach will suggest pragmatic steps to take, provide you tools to make needed changes, and coach you in the implementation of those actions. And the most important point of all? A great coach will hold you accountable for all you have committed to!
If you want to see dramatic changes in the way your business operates, you can’t conduct business as usual. You need to identify meaningful goals and create a strategy for their achievement. That’s exactly what I do. I have the tools and the experience to help you create and achieve specific, realistic goals for you and your company.
The Results of Business Coaching
Why try coaching? It’s widely regarded as a potent force for change and development. As one study illustrates:
- 96% of organizations saw the performance or individuals improve after they introduced coaching
- 92% of organizations reported improvements in leadership and management effectiveness
- 77% of respondents indicate that coaching had a significant or very significant impact on at least one of nine business measures
- 60% of survey respondents stating that productivity improved through coaching
Source: Coaching for the 21st Century (Korn Ferry Institute, 2015). Download and read the full report here.